CONSCIOUS COLLECTION

Sustainability is a long term trend at H&M and this April as part of the focus on sustainability H&M will introduce the Conscious Collection – a collection for women, men and children made from organic materials. H&M’s designers have been inspired by different shades of white, one of the most important colours this Spring/Summer. A minimalist, tailored look is combined with romantic lace, Broderie Anglaise, frills and draping. The Conscious Collection will be on sale in all H&M stores from 14th April. I think that the whole collection is amazing, and can't wait to buy my favourite pieces :)